Studies have shown that the peak levels of attention from an audience occur at the very beginning of a presentation, slowly fall throughout, and rise again during the conclusion. For this reason, it’s imperative to use a device that intrigues audience members, ensuring they are going to pay more attention throughout the presentation, thus remembering more of the information presented. Here are a few PowerPoint techniques utilized by professional speakers to capture the audience’s sincere interest:
A Startling Statistic
This is a great way to introduce a problem. It identifies where the issue occurs, and the solid number shows exactly how prevalent a given problem has become. Be sure that the statistic is directly related to the message of your presentation.
Quoting a Well-Known Person
Often, those who came before us have given us wise words to live by. If you can utilize one of these quotes in a way that emphasizes your message, you can give your presentation a bit more authority. Also, hearing a familiar name can instantly pull someone out of a daydream, bringing them back to what you have to say.
This is always effective for the simple fact that people love to laugh. And when they laugh, their brain releases chemicals that correlate your presentation with happy emotions. Be sure to keep the humor related to the topic at hand.
An Interesting Story – This can be real or hypothetical. Either way, it is a great way to introduce a problem with a real world situation. Hearing about a singular experience is much more convincing than a impersonal chart or graph.
A Rhetorical Question
This is a great way to get your audience thinking about how the problem in your presentation is directly related to them as an individual. It is also a good way to help the audience understand their beliefs or experiences as compared to their peers.
Additionally, you should conclude your presentation with an allusion to whichever method you’ve used in your introduction. For example, if you chose to use an interesting story, make a reference to the main character. Audience members will make a connection with the beginning of your speech, and it adds to the overall cohesion of your message.
In the end, utilizing effective presentation tactics can increase the amount of information absorbed by your audience. These also provide a solid starting point, which can be difficult when you first begin to create your presentation. But most importantly, these tactics enable you to find an interesting and engaging way to pass on your message.